The Google Ads API path for first-party data upload is dead. Data Manager API is the replacement. I migrated a live production pipeline and hit every sharp edge so you do not have to.
Read more →Meta's Conversions API is table stakes for any serious advertiser. Most guides assume you have a CRM and an engineering team. Here is what CAPI actually is, why it matters, and how to set it up even if you are running ads from a spreadsheet.
Read more →There was no official way to point an AI at a live ad account, so I built one, for Google, Meta and LinkedIn at once, wired into the real CRM and rules, and ran it in production. Here is what that unlocked
Read more →This is an update to the previous article and the more simpler tagmanager monitor I built, and with some additional learnings, I added more robustness to it Google Tag Manager usually breaks quietly.
Read more →A custom Zsh shortcut that removes the friction of activating environments and organizing project folders before starting JupyterLab. jlon opens the right folder, activates your environment, and gets
Read more →If you’ve ever manually pulled Google Ads campaign reports into Google Sheets, you know how much of a time sink it can be. Not only is it tedious, but it’s also the kind of task that begs to be automa
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