I AM
I'm a Digital Marketer and a technology enthusiast,
I would love to help you with all things marketing.
Technical SEO and SEO strategy are some of my top skills.
My biggest passion, I've had the pleasure of implementing some great tech stacks.
I started my career running Google Ads and Bing, and I've been doing it since.
I love data and I love finding tools that make sense of them.
Automation and saving time is a value of mine. Let's set some up for you.
I have created countless processes. Let's figure out what's yours.
Depth in every discipline. Wired to see how they connect.
Performance Marketer
The Conversion Driver · PPC Tactician
Each of these wasn't built in isolation. Running paid campaigns changed how I read data. Owning SEO changed how I briefed engineers. Getting comfortable in the terminal changed how I talked to developers. The through-line isn't the tools — it's understanding every function well enough to know where it breaks, where it scales, and how it fits into everything else.
This is an update to the previous article and the more simpler tagmanager monitor I built, and with some additional learnings, I added more robustness to it Google Tag Manager usually breaks quietly.
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A custom Zsh shortcut that removes the friction of activating environments and organizing project folders before starting JupyterLab. jlon opens the right folder, activates your environment, and gets
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Most people default to Screaming Frog for link audits. I did too, until the procurement team dragged it along and I got impatient. The crawl files were massive, the exports slower than needed, and mos
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